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Business: Industry Ratios/Benchmarks

This is a guide to awesome resources for business research FAQs. It also links to resource handouts created for specific business classes taught at WSU.


The print sources listed are searched by NAICS code. This code is a 6-digit number that denotes a specific industry/product and can be found at North American Industry Classification System.

Citing Your Sources

Aside from citing articles and books, have you ever wondered how to cite a company annual report or an industry report? The reality is, there is no "official" style for citing business sources. However, it is common practice to use adaptations of one of the following citation styles: the American Psychological Association (APA) Style or the Chicago Style. Whichever style you choose, use it consistently for the entire project/paper.


Key Business Ratios provides ratios for the most current 4 years. If you’d like to get the older ratios, Mergent Archives is the appropriate source.

On the Web

Print in the Library

Almanac of Business and Industrial Financial Ratios  Dunbar Ref Bookcase 3, HF5681 .R25A45

RMA Annual Statement Studies  Dunbar Ref Bookcase 3, HF5681 .B2R6

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