A scholarly article, sometimes referred to as a peer-reviewed article, is one that's been written by a scholar in the field. Its intended audience is other scholars in the area and it is intended to share research about a topic. When it is peer-reviewed, other scholars and experts in the field review the article and make recommendations before it is published.
Finding the right level of research is an important first step. Consider whether your topic is too broad (you're getting too many results or they're not relevant enough to your topic) or too narrow (you're finding too few results).
Use these handouts to help you narrow or broaden your topic:
Encyclopedias can be a great place to start this research. Use these resources to get topic ideas or for background information.
Step 1: Get attention
Whether through humor, a shocking statistic or a story, grab the audience's attention.
Step 2: Develop a sense of urgency
Make a statement, communicate a need, and provide further evidence.
Step 3: Satisfy the Need/Want
Come right out and say what you're advocating for. How does this action address the problem stated in step 2? Use external evidence to support your proposal. Address counter arguments.
Step 4: Visualize the Results
Paint a picture of how much better life could be for the audience if they agree with your argument.
Step 5: Call to Action
Tell the audience how to address the issue - encourage a buyer to make a purchase, a voter to call their senator, etc.